Fractional CMO France

I provide senior marketing support on a retainer or project basis, working remotely.

I have deep knowledge of the French market, I’ve lived in France for 5 years & speak French fluently.

I will travel to your business as needed.

I specialise in helping consumer brands scale sustainably, with a proven track record of driving growth through brand and digital transformation.

Focused, Simple, Commercial.

  • Digital Marketing & Mix

    From high-level strategy to detailed channel audits & execution.

  • Marketing Strategy

    Looking at your business holistically & creating a sharp plan for growth

  • Positioning & Messaging

    Ensuring you have a simple, distinctive edge that resonates with consumers

  • Measurement & Research

    Simple, actionable insights that fuel growth. From Brand Research to Media Measurement

  • Operating Model & Tech

    Clear structure, process & technology to enable your business goals.

  • Team Leadership

    Leadership that provides consistent direction, empowers, and drives results fast.

Results

Scaled ecommerce revenue from $12M to $80M by leading a full digital marketing transformation that delivered sustained growth over five years

Defined and embedded new brand positioning that aligned product, marketing and internal teams around a clear and insight-driven value proposition

Doubled performance marketing efficiency in six months by restructuring the channel mix and optimising SEO, PPC and paid social

Reduced marketing costs by 25% (2.5m Euros saved), by updating eco-system, implementing clear measurement strategies & balancing working vs non-working spend.

Overhauled the marketing operating model, including team structure, planning and execution frameworks to increase clarity, efficiency and commercial performance

My services

If you're a consumer brand with a turnover between €1.25M and €85M, a strong fit for your business.

I often travel to clients, when needed.

Fractional CMO

Your part-time marketing leader. Ongoing strategic direction and hands-on execution, aligning your brand, digital performance, e-commerce and team to accelerate growth.

Project-Based Consulting

Tailored strategic projects to address specific business challenges or opportunities, delivering actionable insights and results.

Interim CMO

Immediate executive support without the wait. Temporary leadership to seamlessly guide your brand and marketing operations.

FAQs

  • My costs will vary depending on the scope of work, however if working on a retainer, you can expect costs between & will travel to your business.

    €900-£1100 per day for retainer work.

  • I’ve lived specifically in France for 5 years, and have worked in brands with French businesses for 12 years.

    I’ve lived in Switzerland, Germany, France for a combined 10 years.

    I have a track record of delivering consumer growth in Western Europe & North America (USA/Canada)

  • You get senior marketing support, with international experience on-demand without a large overhead.

    Instead of simply hiring for what is available nearby & within your cost range, you get strategic support & enterprise level support for a fraction of the cost

  • I’m a native English speaker, fluent in French (5 years in France) & proficient in German (B1)

  • I’m currently based in London, UK & support brands locally. I will travel to brands globally on an ad-hoc basis.

Interested?

Let’s chat further, book a free 15-minute complementary session